Rebuild Membership

Your training,
your food,
your head.
One app.

Built by James Haskell for men getting back in shape around a life that does not stop. Everything is in your pocket: the session for today, what to eat, and the mental side nobody else bothers with.

Take the 30 second check

Three questions. We will tell you where to start.

77 caps for England British and Irish Lion Thirty years in training
TrainThree programmes, gym or home, three to five days a week.
EatMeal plans, swaps and a barcode scanner. No spreadsheets.
TrackHabits, steps, weight and lifts, most of it automatic.
LearnMental health and performance, taught properly.
Inside the app

Open it and you
already know what to do.

No spreadsheets, no PDF you download once and never open again, no fifteen apps arguing with each other. Here is what you actually get.

01

Today's session, already written

Open the app and the session is there. Every exercise, every set, with a video if you have not done it before. You tick them off as you go and the app remembers where you got to.

02

Your whole week, planned

Three, four or five days depending on what you can actually commit to. Miss one and nothing breaks, it just moves. No guilt, no starting the week again.

03

Food without the spreadsheet

Scan a barcode, log a meal, done. Your calories and protein are worked out from your details rather than pulled off a chart, and you can swap anything you will not eat.

04

Meals you would actually cook

A full plan for the day with four options for every meal. Swap the ones you do not fancy. Nothing on here needs a blender or an afternoon free.

05

Three things a day

Not twenty. Steps, water, and getting off your phone before bed. The app syncs with your watch so most of it tracks itself, and the streak is the bit that keeps you honest.

06

Proof it is working

Weight, photos, measurements and lifts all in one place, so you can see it moving in the weeks when it does not feel like it is.

Rebuild app, today's session, already written Rebuild app, your whole week, planned Rebuild app, food without the spreadsheet Rebuild app, meals you would actually cook Rebuild app, three things a day Rebuild app, proof it is working
Train / the body

Three programmes.
You just pick where to start.

Every one comes in a three, four or five day version, with a gym option and a home option, and swaps for any exercise your body is not having. More land through the year, all included.

Foundation 6 weeks / Beginner

Foundation

Never trained properly, or starting again from nothing. The basics, done right, until they feel like second nature.

The Comeback 8 weeks / Returning

The Comeback

You were fit once. This is the one that gets that bloke back, without wrecking you in week one.

Game Ready 8 weeks / Pre-season

Game Ready

Turn up to pre-season already fit. Power, speed and the engine to last eighty minutes.

Your calories and protein are worked out from your details, not pulled off a chart. Built for a week that changes, because mine does too.

Learn / the mind

Train the body.
Rebuild the man.

I started in health and fitness at 15 and I have spent the thirty years since working on the mental side as hard as the physical. That is the half everyone else leaves out, and it is most of the reason people fall off.

This is not about becoming a harder man. It is about becoming a better one. Strong, able to lead, and honest about where you are struggling.

Men's MindsetDiscipline, resilience, and taking responsibility for where you are now.
Mental healthThe side I have worked on since I was 15. Not theory, and not a podcast clip.
Training educationWhat the terminology actually means, so the gym stops feeling like it needs a password.
Nutrition educationEat like an adult. Real food, real life, no weighing out almonds.
James Haskell
Meet James

I built this
because I needed it.

I am James Haskell. I started in health and fitness at 15 and spent nearly twenty years as a professional rugby player, 77 caps for England and a British and Irish Lion. I played around the world and worked with some of the best coaches, trainers and nutritionists in the game.

Then I turned 40 and realised I was not where I wanted to be. A divorce, losing my dad, multiple surgeries, constant travel, businesses to run and a kid to be a dad to. Somewhere in all that I stopped doing the things I had spent thirty years learning how to do.

So I built it around one question: how do you rebuild yourself when real life does not stop? I could not disappear to a training camp for twelve weeks. It had to work around the life I actually had, not some imaginary perfect routine. That is what is in here, and I am in here with you.

77England caps
B&ILions tourist
30 yrsIn health and fitness
James Haskell speaking
There is also one-to-one

A few men work
with me directly.

Alongside the app I take on a small number of men for six months at a time. This is the one that is genuinely built around you. Your plan is written from scratch, a coach checks in every fortnight, and you and I get on a call once a month.

It is by application, and it is for men who are really keen to change their lives rather than just tidy up their training. Most men do not need it, and the app does the job for the vast majority.

How long
Six months
Your plan
Written for you
Check-ins
Every fortnight
With me
A call a month

The check below covers both. Tell us what you are after and we will point you at the right one.

Start here

Where should you start?

Three quick questions and we will tell you where to start. Takes about thirty seconds.

Question 1 of 3

What are you trying to change?

Question 2 of 3

What keeps getting in the way?

Question 3 of 3

How much support do you want?

Last bit

Where do we send it?

Pop in your name and a valid email and we will send it over.

That is you sorted.

Check your inbox in the next few minutes. Your starting point is on its way, along with what to do in your first week.

Questions

Before you start.

Yes. That is exactly what Foundation is for. Start there and the app will not throw anything at you that you are not ready for.
No. You start on the programme that fits where you actually are, every programme has a gym and a home version, every exercise has swaps, and your calories and protein come from your details rather than a chart. It is not one-to-one coaching and we will not pretend it is, but it is a long way from a PDF sent to ten thousand blokes.
No. Every programme has a home version. A set of dumbbells and a bit of floor and you are away.
Yes. Every exercise has swaps, so you train around the body you have got rather than the one you had at 25.
Three, four or five sessions a week depending on which version you pick, around 45 minutes each. I could not disappear to a training camp for twelve weeks either.
Yes. Live every month, plus whatever I am posting in the community in between. I am not an avatar on a login screen.
You get an email with the programme we think you should start on and what to do in week one. If your answers suggest you would be better off with one-to-one, we will tell you that instead.

You can read this page again tomorrow.
Or you can start.

This is not about becoming a professional athlete or putting the rest of your life on hold. It is about deciding where you want to go and having something that actually gets you there.

Take the 30 second check